Archives for May 2015

May 30, 2015 - Comments Off on Design Trends & Heraldics

Design Trends & Heraldics


This visual essay is a personal study of contemporary graphic design with the purpose of (1) analysing how social trends behave and affect the visual identity of brands, and (2) speculating a potential path for future trends.

I would like to clarify that I support the convention that good design is timeless, and I discourage designers who follow trends blindlessly. However, in every current there is an opportunity to explore a visual language, and to try new methods that maybe you haven’t tried before as a designer. Sometimes trends just take place due to new techonological advances that provide the opportunity to design with new techniques, this is a positive chance for designers to try new tools and increase their knowledge of design.

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